Index

A

AdSpendParameters (class in pysimmmulator.param_handlers) adstock (pysimmmulator.param_handlers.AdstockParameters attribute)

AdstockParameters (class in pysimmmulator.param_handlers) aggregation_level (pysimmmulator.param_handlers.OutputParameters attribute)

B

base_p (pysimmmulator.param_handlers.BaselineParameters attribute) BaselineParameters (class in pysimmmulator.param_handlers)

basic_params (pysimmmulator.param_handlers.BaselineParameters attribute) BasicParameters (class in pysimmmulator.param_handlers) BatchStudy (class in pysimmmulator.study)

C

calculate_channel_roi() (pysimmmulator.simulate.Simulate method) calculate_conversions() (pysimmmulator.simulate.Simulate method) campaign_spend_mean (pysimmmulator.param_handlers.AdSpendParameters attribute) campaign_spend_std (pysimmmulator.param_handlers.AdSpendParameters attribute) channels_clicks (pysimmmulator.param_handlers.BasicParameters attribute) channels_impressions (pysimmmulator.param_handlers.BasicParameters attribute) check() (pysimmmulator.param_handlers.AdSpendParameters method) (pysimmmulator.param_handlers.AdstockParameters method) (pysimmmulator.param_handlers.BasicParameters method) (pysimmmulator.param_handlers.CVRParameters method) (pysimmmulator.param_handlers.MediaParameters method)

consolidate_dataframe() (pysimmmulator.simulate.Simulate method) count (pysimmmulator.param_handlers.GeoParameters attribute) create_geos() (pysimmmulator.geos.Geos method) create_random_geos() (pysimmmulator.geos.Geos method) CVRParameters (class in pysimmmulator.param_handlers)

D

define_basic_params() (in module pysimmmulator.load_parameters)

dist_spec (pysimmmulator.param_handlers.GeoParameters attribute) distribute_to_geos() (in module pysimmmulator.geos)

E

error_std (pysimmmulator.param_handlers.BaselineParameters attribute)

F

finalize_output() (pysimmmulator.simulate.Simulate method)

frequency_of_campaigns (pysimmmulator.param_handlers.BasicParameters attribute)

G

generate() (pysimmmulator.study.BatchStudy method) (pysimmmulator.study.Study method) generate_dynamic() (pysimmmulator.study.BatchStudy method) (pysimmmulator.study.Study method)

geo_specs (pysimmmulator.param_handlers.GeoParameters attribute) GeoParameters (class in pysimmmulator.param_handlers) Geos (class in pysimmmulator.geos) get_data (pysimmmulator.simulate.Multisim property)

L

load_config() (in module pysimmmulator.load_parameters)

M

max_min_proportion_on_each_channel (pysimmmulator.param_handlers.AdSpendParameters attribute) media_cost_spec (pysimmmulator.param_handlers.GeoParameters attribute) MediaParameters (class in pysimmmulator.param_handlers) module pysimmmulator.geos pysimmmulator.load_parameters pysimmmulator.param_handlers pysimmmulator.simulate pysimmmulator.study pysimmmulator.visualize

Multisim (class in pysimmmulator.simulate)

N

noisy_cpm_cpc (pysimmmulator.param_handlers.MediaParameters attribute)

noisy_cvr (pysimmmulator.param_handlers.CVRParameters attribute)

O

OutputParameters (class in pysimmmulator.param_handlers)

P

perf_spec (pysimmmulator.param_handlers.GeoParameters attribute) plot_clicks() (pysimmmulator.visualize.Visualize method) plot_impressions() (pysimmmulator.visualize.Visualize method) plot_revenue() (pysimmmulator.visualize.Visualize method) plot_spend() (pysimmmulator.visualize.Visualize method) pysimmmulator.geos module pysimmmulator.load_parameters module

pysimmmulator.param_handlers module pysimmmulator.simulate module pysimmmulator.study module pysimmmulator.visualize module

R

revenue_per_conv (pysimmmulator.param_handlers.BasicParameters attribute) roi (pysimmmulator.study.Study property)

run() (pysimmmulator.simulate.Multisim method) run_with_config() (pysimmmulator.simulate.Simulate method)

S

saturation (pysimmmulator.param_handlers.AdstockParameters attribute) Simulate (class in pysimmmulator.simulate) simulate_ad_spend() (pysimmmulator.simulate.Simulate method) simulate_baseline() (pysimmmulator.simulate.Simulate method) simulate_cvr() (pysimmmulator.simulate.Simulate method)

simulate_decay_returns() (pysimmmulator.simulate.Simulate method) simulate_geos() (pysimmmulator.simulate.Simulate method) simulate_media() (pysimmmulator.simulate.Simulate method) start_date (pysimmmulator.param_handlers.BasicParameters attribute) stash_outputs() (pysimmmulator.simulate.Multisim method) Study (class in pysimmmulator.study)

T

temp_coef_mean (pysimmmulator.param_handlers.BaselineParameters attribute) temp_coef_sd (pysimmmulator.param_handlers.BaselineParameters attribute) temp_var (pysimmmulator.param_handlers.BaselineParameters attribute) total_population (pysimmmulator.param_handlers.GeoParameters attribute)

trend_p (pysimmmulator.param_handlers.BaselineParameters attribute) true_cpc (pysimmmulator.param_handlers.MediaParameters attribute) true_cpm (pysimmmulator.param_handlers.MediaParameters attribute) true_cvr (pysimmmulator.param_handlers.BasicParameters attribute)

U

universal_scale (pysimmmulator.param_handlers.GeoParameters attribute) update_bias() (pysimmmulator.study.Study method)

update_roi() (pysimmmulator.study.Study method) update_stdev() (pysimmmulator.study.Study method)

V

validate_config() (in module pysimmmulator.load_parameters)

Visualize (class in pysimmmulator.visualize)

Y

years (pysimmmulator.param_handlers.BasicParameters attribute)